February 2010 finalists announced for ADME 2010 Achievement and recongition awardsIn January, the Association for Destination Management Executives (ADME) announced the nominations of the 2010 ADME Achievement Awards. Destination Nashville is nominated for 2 ADME Achievement Award. Winners will be announced at the ADME Annual Conference on February 20, 2010, at the Westin Buckhead Hotel in Atlanta, Georgia. Destination Nashville is honored to be a finalist in the following categories: ACHIEVEMENT AWARDS "Music fest"How is an outdoor Music Festival for 2700 people with sponsored areas created while easing the fear of inclement weather? Destination Nashville transformed indoor space to truly bring the outdoors - in! From backstage with red carpet paparazzi and meet and greet with entertainers, to tailgating for “general admission”, guests rushed through turnstyles into a true concert atmosphere. Sponsors hosted the “Beer Garden”, “Graffiti Zone” and the hip “Arena” while serving signature drinks to customers. Area enhancements were interactives, live entertainment and takeaways. The night was topped off with headliner entertainment – Huey Lewis and KC & the Sunshine Band <<To view"Music Fest" storyboard>> BEST OVERALL EVENT "ROCK IT '09"To motivate its sales force, a company engaged Destination Nashville to design a program that would make their managers Rock Stars! From custom tour bus greeting to guestrooms “tricked out” to meet “rider requirements”, guests received personal wake up calls and dined in the “green room”. Presented on stage with full rock band in action, managers stepped out to cheering crowds at opening session. The climax was the MTV style Awards Show complete with pyrotechnics finale. The “after party” at the “Playboy Mansion” rocked with wading in the Grotto, jammin’ with the band and sipping champagne in the tour bus! |
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